Dr. Reddy’s, a prominent player in the pharmaceutical sector, identified a need for improvement in the performance of their teams, particularly the Regional Sales Managers (RSMs) and Area Sales Managers (ASMs).
Recognizing the vital role of continuous learning and development in staying ahead of industry challenges, Dr. Reddy’s made a strategic decision to collaborate with Team SimuRise.
The objective was clear to conduct a comprehensive learning and development program to enhance the productivity and effectiveness of their managerial teams.
Intervention
The chosen intervention was SimuRise’s flagship business simulation, “The Search for The Lost Dutchman’s Gold Mine.” This immersive experience allowed the RSMs and ASMs to engage with real-world challenges in a risk-free environment. The program emphasized the cultivation of a Growth mindset, the willingness to take calculated risks, strategic thinking, and the execution of plans to maximize resources.
Participants committed to applying the new mindsets and insights gained during the simulation to become better leaders. Team SimuRise believes that fostering a Growth mindset, strategic planning, and execution excellence is crucial for teams to thrive and succeed in a competitive business landscape.
As a leading Leadership and Talent Development organization, the objective was to encourage Dr. Reddy’s teams to embrace a Growth mindset, strategize effectively, focus on execution with excellence, and maximize output and outcomes.
Impact
The impact of the intervention surpassed expectations. The transformation observed in the teams was remarkable, with tangible improvements in various aspects of their performance. The outcomes included enhanced team collaboration, improved leadership skills, efficient resource management, strategic planning, and effective problem-solving.
Participants learned the significance of playing as a cohesive team rather than as individual contributors. Upon completion of the flagship program, participants were asked to articulate how they could “mine the gold” for their company. The responses reflected the positive impact of the simulation, demonstrating a deep understanding of the principles learned and a commitment to apply them in their roles.
SimuRise intervention has been a positive change within Dr.Reddy’s managerial teams. Thenewfound skills and mindsets acquired during the program have positioned the teams for sustained success and growth in the pharmaceutical sector.